Made in China 2025 | RFID: world retail, only fast not slow!

Last year, under the global "black swan" epidemic, all walks of life were hit to varying degrees, especially offline clothing retail stores. Some of the world's leading brands choose layoffs, store closures and other measures to reduce operating costs, and some even declare bankruptcy.

However, different from the general gray tone, UNIQLO, the fashion darling, is reported to be still firm in the market sinking plan according to the previous market layout, making steady progress and becoming a bright existence.

*示意图|源于网络，仅供参考

What is closely related to its operation is that they combine RFID electronic tags with product packaging to create an intelligent packaging Internet of things application service platform, which has achieved the ultimate in customer experience, product traceability, product anti-counterfeiting, product scheduling, live selling, interactive marketing and so on! According to the data, the average inventory turnover days of UNIQLO is about 83 days, which is far less than the general days of the garment industry.

*资料图|源于网络，仅供参考

Similarly, Zara, the global leader in fast fashion, has always been known as "fast". INDITEX, its parent company, is the world's largest and fastest clothing retailer. The latest tag logistics system has been used in more than 700 Zara retail stores around the world, that is, the RFID based electronic tag system (RFID), which can easily trace the whole chain dynamics of goods from factories to retail stores, so as to improve the operation efficiency.

*Schematic diagram | from the network, for reference only

INDITEX said that this RFID system can easily show which clothes need to be replenished, so as to improve inventory management efficiency, improve customer service experience and strengthen security. Rapid replenishment is crucial to the company's profits. For example, when a star is photographed wearing Zara's clothes, the clothes are always robbed quickly. Another example is that sometimes a certain size may often be out of stock in a certain place, and people who want to buy clothes still can't buy them.

It is understood that RFID technology has been widely used for many years, including many retail giants in Europe and America, such as Macy's department store, Decathlon sports, etc. At present, domestic well-known brands are also catching up with this pace. Hailan home, La chapel, ur, Anta, etc. basically adopt RFID technology for operation and management.

What is RFID?

RFID, officially defined as non-contact data communication between reader and tag, that is, non-contact two-way communication using wireless RF signal, so as to realize automatic identification and data exchange, which is the most potential information technology in the 21st century.

In short, RFID is the "unique ID card" to which the item belongs.

In the era of Internet of things, RFID, as a small key to open the world of Internet of things, has had an impact on people's production and life in a very wide range of scenarios, especially the application of shoes and clothing industry, which is firmly at the forefront and has become the mainstay of the application market.

*Schematic diagram | from the network, for reference only

Application advantages of RFID in footwear and clothing industry

RFID can realize the visualization of supply chain, accurate marketing with RFID data collection, anti-theft and efficient and reliable inventory management in the footwear and clothing industry. RFID truly solves the pain point problem existing in the shoe and clothing industry.

01

Improve the efficiency of warehouse logistics inventory, reduce the inventory quantity and reduce the labor cost.

02

In the store, the probability of loss and error of shoes and clothes can be reduced and the customer experience can be improved.

03

It can trace the source of anti-counterfeiting, especially for e-commerce sales. It is of great significance to avoid buying "fake" goods.

Facing the above pain points faced by the shoe and clothing industry, Hudson RFID tag high-speed code writing and spraying detector can effectively solve the problem. Not only that, the maximum running speed of the equipment is 100M / min, which is the leading level in the industry at present.

*hadesheng equipment drawing

The RFID tag high-speed code writing and inkjet detector adopts the joint control mode of PLC + upper computer. PLC is responsible for platform control, and the upper computer is responsible for RFID data detection, writing calculation, UV variable data printing, CCD appearance detection, etc. the drive adopts high-precision reducer + servo motor, with high positioning accuracy and fast speed.

Functions

It has the unique functions of independent research and development, automation function, labor cost saving, directional development, batch import, independent code writing, large storage capacity, improved production efficiency, security protection and so on.

Using many different characteristics of RFID tag program writing and detection, it has been used in a series of application industries. In addition to the footwear and clothing industry described at the beginning, it has been widely used in the fields of logistics management, electronic payment, anti-counterfeiting of goods, secure access control, intelligent transportation, electronic business card, expansion of traditional media, rapid access, animal and plant management, indoor navigation and so on.

Typical application

1、Anti counterfeiting traceability

Through the application of RFID technology in various links such as enterprise product production, we can realize anti-counterfeiting, traceability, circulation and market control, protect enterprise brands and intellectual property rights, and safeguard the legitimate rights and interests of consumers.

*示意图|源于网络，仅供参考

2、Air baggage

RFID electronic tag technology is applied to the tracking and management of air packages to ensure that airlines can track, manage and confirm passengers' checked baggage, so that passengers and checked baggage packages can arrive at their destination safely and on time.

*Schematic diagram | from the network, for reference only

3、asset management

RFID electronic tags are used to identify fixed assets, RFID readers are used to collect data to complete the daily management and inventory of fixed assets, and realize the whole process tracking and information management of the service cycle and service status of fixed assets.

*示意图|源于网络，仅供参考

4、Etc access

The automatic vehicle identification technology is adopted to avoid the phenomenon of vehicles queuing for customs clearance in toll places such as roads, bridges and parking lots, reduce the waste of time, and greatly improve the transportation efficiency and the traffic capacity of transportation facilities.

*示意图|源于网络，仅供参考

5、Logistics storage

Under the fast fashion trend, whether fashion can really "fast" or not, the operation efficiency of logistics warehousing is very key, such as the operation and maintenance of global brands such as Zara and UNIQLO. Using RFID technology, we can provide the products that consumers really need through data analysis, quickly consume inventory backlog and other problems.

In today's special global situation, there is more and more demand for "contactless", and the operation of these "contactless" modes is inseparable from the support of RFID technology. Such as unmanned convenience store, self checkout, contactless distribution, etc.

*示意图|源于网络，仅供参考

RFID, future, expectable. RFID technology industry will be an indispensable part of "made in China 2025".
For more detailed parameters, we invite you to visit our Guangzhou Exhibition site!

2021 China International label printing technology exhibition looks forward to your visit! March 4-6 exhibition hall of Guangzhou China Import and Export Commodities Fair

We'll see you at booth 8312 of hall 8.1!

Consultation hotline：4008-919-616

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